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CRM settings

Lead defaults, duplicate checks, assignment, sender and WhatsApp provider.

  • Lead defaults — default status, follow-up days, lead expiry.
  • Duplicate check — match new leads to existing ones by email or phone.
  • Assignment — default assignee or round-robin.
  • Sender — the name and email account used for CRM emails.
  • WhatsApp — provider (Meta Cloud API, 360dialog, Twilio, Gupshup, Interakt or a custom webhook), API key, phone number ID and sender number. See WhatsApp.
  • Meta lead ads — see Meta lead ads.
Updated October 3, 2026